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By Daniel Gesua | Aug 27, 2018
Warning Labels

Introduction: A hero emerges!

Meet Gary! Gary hails from a proud species of creators, merchants, and manufacturers who are overflowing with passion to improve society through providing products of immeasurable value. Gary loves his job and takes great pride in his reputation as an environmentally-conscious, efficient, and compliant provider of high-quality goods.  

But on August 30th, new revisions to California’s Proposition 65 (or Prop 65 for short) are being released, and since many of Gary’s customers reside in California, he knows that some of his products may be impacted.


Background: The hero’s challenge

In 1986, California enacted Prop 65, ensuring that businesses provide “clear and reasonable” warnings before “knowingly and intentionally” exposing the public to a certain list of substances which are known to cause cancer or reproductive harm.

To become compliant, companies had to make a choice: either redesign their products to reduce their exposures below the “safe harbor levels,” or commit to displaying complaint warnings that inform consumers of the possible risks before they buy. The substance list is updated yearly by California legislature and consists of over 900 chemicals, including many commonly found materials such as wood dust, aspirin, and gasoline.

Since its enactment, Prop 65 has challenged many companies. In 2016, there were 760 in-court litigation settlements totaling in approximately $30,000,000, and 339 out-of-court settlements totaling in approximately $10,000,000, averaging to over $36,000 per case. Furthermore, all cases related to Prop 65 are open to the public, which can threaten to hurt Gary’s hard-earned reputation!


The Problem: New changes effective August 30th, 2018

Starting on the 30th of August, companies will have new standards to meet under Prop 65. Among other things, the new revision of Prop 65 establishes new formalized labeling requirements for:

  • Foods and alcoholic beverages
  • Certain specific products such as furniture
  • Certain specific environments such as enclosed parking areas

It also adds new requirements including:

  • For products to display warnings in all languages that are already on the label
  • The statement of the specific substance names on the warning signs at each location that the product is on display
  • Presence of the Prop 65 website link on the warnings (www.P65Warnings.ca.gov)
  • Placement of the triangular yellow warning symbol (⚠) on most warnings
  • New requirements related to online sales and catalogues
  • Changes to the language that goes on the labels

Faced with these new changes, Gary has quite a lot on his plate. Not only will Gary be forced to review all his products for the existence of Prop 65 substances and perform scientific tests to assess the exposures they can cause, but he also must overhaul and relabel many of his products, so they meet the new standard.

Luckily for Gary, his loyal friend GM Nameplate (GMN) is just one phone call away.


The stress-free solution: Call the labeling experts

So, without hesitation, Gary makes the call to GMN to find a solution.

GMN Rep: “Hi old friend. How can we help you today?”

Gary: “My team just informed me that 40% of our inventory is affected by the new language requirements of Prop 65. We need to relabel our products to give warnings in Spanish, French, and Japanese, and include a yellow warning signal. We’d also like to reconsider our materials and replace our color palette for a more vibrant shine. The labels need to be scratch proof and heat resistant, and we need them all by the end of next week. Do you think you could help us?”

GMN Rep: “Absolutely! Fear not! We’ve got just the thing!”

The GMN team immediately got to work, and by the end of week, the problem was solved. Now Gary’s team can rest easy and go back to focusing on their true objective of creating amazing products.

If you are like Gary and need to print new custom labels to comply with the changes in Prop 65, request a quote from GMN and we’ll get started on your solution today.